90′ Investigations – Kitchen, restaurants and great chefs: the new passion of the French – 90′ Investigations

This is a strong social phenomenon, in France it is boiling in the kitchen! Almost 8 out of 10 people regularly spend time at the stove. Synonymous with sharing, pleasure and a real cure for the blues, cooking is quickly becoming one of the French’s favorite leisure activities. The reign of the microwave has passed, and the trend towards well-cooked foods has emerged. And you will see, there is something here for every taste and every budget. Cooking classes, restaurant privatization, books of forgotten recipes, a great chef in your living room, vintage accessories and other high-tech household robots… Success that whets your appetite! Treating the taste buds is a booming business today. Luxurious fast food restaurants are emerging and great chefs are playing the “low price” card. As you’ll find, more and more of them are quitting their jobs for the restaurant kitchen, with varying degrees of success. Where does this French passion for cooking come from? How can this success be explained? And how much does this business bring?