You will be able to organize events in WhatsApp communities.

WhatsApp is following in Facebook’s footsteps by allowing you to create events in communities. Instant messaging is increasingly becoming a social network…

One of the main strengths of WhatsApp remains its ability to organize group discussions. A simple and most useful operation when it comes to communicating with several people at the same time. And the possibilities are many: planning a birthday party, a group picnic, organizing an event, communicating with several family members, or collaborating with several colleagues on a project… There is no shortage of opportunities! Meta subsequently introduced communities, which allow the creation of subgroups within a group. This is very useful for managing multiple conversations on a specific topic. For example, restaurant members can form their own community and create a thread for cooks, a thread for waiters, and one thread for the entire team. The same goes for the class, which can access the homework help channel, teacher announcement channel, student absence channel, etc. To make WhatsApp even more convenient and indispensable, Meta announced on its blog the gradual rollout of the feature , which allows you to create events in communities.

WhatsApp Event: Are Communities Better Than Facebook Groups?

“Thanks to Events, it’s now easier to organize meetings directly on WhatsApp, be it virtual meetings or birthday parties.”, Meta rejoices. Each Community member will be able to create an event to which other members can respond. All information related to the event will be available in the group info, and to ensure they don’t forget, WhatsApp will send a notification to participants shortly before the event. Events will initially be reserved for communities, then the feature will be expanded to all groups in the coming months.

Another new feature: Communities has also added a Reply to Ad Groups feature allowing admins “receive feedback from its members without changing the goals of those groups.” Specifically, a promotional message can be responded to in a “thread” in the same way as in other messaging services such as Slack or Discord to maintain some consistency and clarity. A bit like social media, after all. It’s important to note that these messages do not trigger notifications, so members of large communities are not spamming. Practical!

These additions show Meta’s desire to make its instant messaging a tool for the professional world, gradually establishing itself as a serious competitor to Teams, Zoom or even Google Meet, but also making it more and more like a full-fledged social network. In creating events, WhatsApp has even followed directly in the footsteps of Facebook, which, although losing popularity, is still an event platform. It remains to be seen whether they will achieve the same success!