“Breastfeeding or bottle feeding: you are super moms!” This is one of the slogans that we can read on the poster signed by Popote. A startup specializing in baby nutrition decided to target healthcare workers. Therefore, the company is launching a ready-made kit consisting of brochures, posters and other catalogs.
Increase nutrition awareness among all caregivers.
Nurse, gynecologist, midwife or doula… all these professions can qualify for the kit developed by Popote. “When creating these kits, we took our personal and professional experiences and combined them with the experiences of caregivers,” explains Tiphen Begino, the brand’s CEO.
The startup, launched in 2017, produces products for very young children in France. Idea: Support food diversification by offering healthy, organic food products from natural sources. Thus, in order to continue its development, the young company decided to target not only young parents, but also caregivers.
Turnkey kit
There are three sets and depend on the profession. These are available free of charge and contain posters, brochures or even waiting room posters that you can have before or during your consultation.
The goal is to increase awareness among caregivers and their patients about breastfeeding, baby milk and even dietary diversity. What vegetables, when, why, at what time of year? To get the kit for free: it happens here!
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