Visa and HPS Switch renew their alliance

This strategic partnership, signed by Hanae Ben Driss and Leila Serhan, aims to promote inclusive economic growth and widespread adoption of digital capabilities in Morocco.

This partnership is of strategic importance for the electronic payments sector as it paves the way for the expansion of cooperation between key players in the payment sector in Morocco to offer new services and convenient, secure and reliable payment methods.

Hanae Ben Driss, Managing Director of HPS Switch, said on the occasion: “We are very excited to strengthen our long-standing partnership with Visa. This collaboration is not only a testament to our joint success over the years, but also another important step towards a future of innovation and growth.”

“We are excited to expand our partnership with HPS Switch and we are confident that together we can provide Moroccan consumers with transparent and efficient digital payment solutions. We will work closely with HPS Switch to identify the key needs of the Moroccan consumer and explore partnership opportunities that can meet the specific local nuances of our target customer base. Through this partnership, we aim to promote inclusive economic growth and widespread adoption of digital capabilities in Morocco,” said Leila Serhan, Senior Vice President and Group Country Manager for Visa in North Africa, the Middle East and the Middle East. Pakistan.

The signing of this partnership, which took place at a ceremony in Casablanca, in the presence of a high-level delegation from the two partner entities, is part of the long-standing joint commitment between Visa and HPS Switch and aims to introduce the latest payment innovations. in Morocco and to encourage the adoption of new digital payment solutions in the Moroccan market.