Hospitality: The view of Agadir, a promise of luxury that has been largely preserved!

The View Agadir opened its doors on January 15, 2024. The establishment aims to redefine the standards of Moroccan hospitality in the region. Zoom in…

The recent opening of The View Agadir on January 15, 2024 marked a new stage in the evolution of luxury hotels on the Moroccan Atlantic coast. This establishment benefits from a privileged location with direct access to one of the finest beaches in the Souss-Massa region, and is committed to changing the experience of staying in Morocco, merging tradition and modernity.

Since the launch of the first property in 2017, The View Hotels has been distinguished by its constant pursuit of excellence, combining sophistication with personal service and perfect harmony between cultural heritage and modernity. The brand aims to touch the soul, body and feelings of its visitors, through a series of offers and activities designed to enrich each guest’s experience. The View Hotels’ philosophy is based on complete immersion in the Moroccan art of living, reinterpreted through a contemporary perspective.

Guests are welcomed with traditional rituals such as tea, before discovering the breadth of the hotel’s services, including innovative new Moroccan cuisine prepared by renowned chefs and meticulous design and décor by local artisans. The hotel provides an ideal setting for relaxation, with 272 rooms and suites (59 in number) with balconies or terraces offering a wonderful view of the sea. The interiors, where white and shades of blue dominate, invite you to tranquility, while the suites invite you to embrace the style of a beach house with luxurious amenities. And a butler service available 24 hours a day, 7 days a week. Luxury is at the heart of The View experience, with Amaya Spa offering a 1,500 square meter relaxation and fitness area.

Treatments are inspired by a holistic approach that combines nature and science to revitalize the body and mind, including a traditional Moroccan bath. The gastronomic offer is diverse, featuring four restaurants highlighting fresh and local produce, live cooking workshops, and signed cooking experiences by star chefs. Entertainment is also plentiful, with bars and lounges offering a variety of atmospheres, from laid-back and traditional to dynamic and modern, including the popular Buddha Bar expected to open in June 2024. The View Hotels is also concerned with environmental impact, preferring to collaborate with local artisans and companies committed to sustainability. This approach is part of the brand’s overall vision, which combines respect for tradition and innovation.

According to Salah Eddine Ben Hamman, Director of the Southern Region of the Agadir Regional Tourism Board, The View Agadir represents a turning point in the city’s hospitality scene, meeting the expectations of modern travelers while promoting local culture and traditions. This opening confirms Agadir’s position as a preferred destination that combines tradition and modernity, and continues to attract customers looking for authenticity and sober luxury.

Yassin Saber/Echo Inspirations