Unusual: an advertisement for the new electric Citroën was filmed in Cognac

The crew did not go unnoticed in Cognac this Friday. A black Audi with a telescopic boom with a camera on the end, and a new red Citroën behind or in front. From Place François-Iyer to the embankments, they circled all day in front of stunned passers-by. It was filming an advertisement for the new Citroen M-C3 (electric).

Chevron chose Cognac for its light and heritage, beating out Marseille and Montpellier, which were also in the running for the shoot. This is a good free publicity stunt for the Charente subprefecture.