100 startups supported by the Moroccan Retail Tech Builder

THE MORNING

April 20, 2024 at 2:57 PM

Moroccan Retail Tech Builder, the first national platform dedicated to the digitalization of the commerce sector, organized a ceremony in Bouskoura on April 19 to celebrate the achievement of its first objective: supporting 100 Retail Tech startups. “This achievement marks the beginning of a deep transformation of Moroccan trade, in line with the strategic visions of modernization and digitalization of the sector,” said a press release.

The Moroccan Retail Tech Builder, created in collaboration between the Ministry of Industry and Trade, the Mohammed VI Polytechnic University and the OCP Foundation, has positioned itself as the first national platform dedicated to supporting startups active in the Retail Tech sector and offering project leaders the support needed to develop their solutions.

This event is intended as a showcase of the achievements made by the startups supported over the past three years, and as an opportunity for partner institutions to proudly honor the success of a partnership.

Launched in 2021, the Moroccan Retail Tech Builder initially set itself the mission of supporting around a hundred startups that provide innovative solutions for the digitalization and modernization of commerce, a fundamental sector of the Moroccan economy. “Today, the realization of this first important step opens the way to new perspectives to further promote the autonomy and competitiveness of the retail sector through the revitalization of the Moroccan Retail Tech ecosystem and the strengthening of cooperation between the different partners,” specifies the same source.

The event is part of a global approach aimed at supporting young entrepreneurs by connecting with key players in the Moroccan retail technology ecosystem and the emergence of fruitful collaborations between companies and supported startups.

In a continued dynamic of openness and collaboration with the various stakeholders, the MRTB joins forces with new partners, sponsors of the event, with the common desire to act on several fronts in particular, financial inclusion, support of young entrepreneurs and the implementation of the developed solutions. These include Plug and Play, a global innovation platform, a startup accelerator, M2T, a payment institution of the BCP group, Al Barid Bank, SA banking subsidiary of the Barid Al-Maghrib Group, Visa, one of the world leaders in electronic payments and Glovo, one of the technological leaders in multi-category delivery in Morocco.

This event was also an opportunity to continue efforts aimed at accelerating the trading sector and strengthening the capabilities of traders.

In this context, the Ministry of Industry and Trade has signed two partnership agreements.

The first with M2T and the BCP group, with the aim of developing the digitalization of the trading sector and the financial inclusion of traders. It focuses on integrating merchants into the digital economy, by facilitating their access to related revenue-generating services and innovative and customized payment solutions.

The second agreement signed by Aleph, official representative of Google Ads in Morocco, with the Mediam group aims to boost e-commerce and the increase in digital skills of local sellers.